Microprocessor and Interfacing Essay Example for Free

Microchip and Interfacing Essay Peripherals and Interfacing PIO 8255 The equal info yield port chip 8255 is additionally called as programmable fringe input-yield port. The Intel’s 8255 is intended for use with Intel’s 8-piece, 16-piece and higher capacity microchips. It has 24 info/yield lines which might be independently customized in two gatherings of twelve lines each, or three gatherings of eight lines. The two gatherings of I/O pins are named as Group An and Group B. Every one of these two gatherings contains a subgroup of eight I/O lines called as 8-piece port and another subgroup of four lines or a 4-piece port. In this manner Group A contains a 8-piece port An alongside a 4-piece port. C upper. PIO 8255 †¢ The port A lines are recognized by images PA0-PA7 while the port C lines are distinguished as PC4-PC7. So also, GroupB contains a 8-piece port B, containing lines PB0-PB7 and 4-piece port C with lower bits PC0-PC3. The port C upper and port C lower can be utilized in blend as a 8-bitport C. †¢ Both the port C are doled out a similar location. In this manner one may have either three 8-piece I/O ports or two 8-piece and two 4-piece ports from 8255. These ports can work autonomously either as information or as yield ports. This can be accomplished by programming the bits of an inside register of 8255 called as control word register ( CWR ). PIO 8255 †¢ The inward square chart and the pin arrangement of 8255 are appeared in fig. †¢ The 8-piece information transport cushion is constrained by the read/compose control rationale. The read/compose control rationale deals with the entirety of the inward and outside exchanges of the two information and control words. †¢ RD, WR, A1, A0 and RESET are the sources of info gave by the microchip to the READ/WRITE control rationale of 8255. The 8-piece, 3-state bidirectional cradle is utilized to interface the 8255 inner information transport with the outer framework information transport. PIO 8255 †¢ This cushion gets or transmits information upon the execution of information or yield guidelines by the chip. The control words or status data is likewise moved through the cushion. †¢ The sign portrayal of 8255 are quickly introduced as follows : †¢ PA7-PA0: These are eight port A lines that goes about as either hooked yield or cushioned info lines relying on the control word stacked into the control word register. †¢ PC7-PC4 : Upper snack of port C lines. They may go about as either yield hooks or info cradles lines. PIO 8255 This port likewise can be utilized for age of handshake lines in mode 1 or mode 2. †¢ PC3-PC0 : These are the lower port C lines, different subtleties are equivalent to PC7-PC4 lines. †¢ PB0-PB7 : These are the eight port B lines which are utilized as hooked yield lines or cushioned information lines similarly as port A. †¢ RD : This is the information line driven by the microchip and ought to be low to demonstrat e read activity to 8255. †¢ WR : This is an information line driven by the microchip. A low on this line demonstrates compose activity. PIO 8255 †¢ CS : This is a chip select line. In the event that this line goes low, it empowers the 8255 to react to RD and WR signals, in any case RD and WR signal are dismissed. †¢ A1-A0 : These are the location input lines and are driven by the chip. These lines A1-A0 with RD, WR and CS from the accompanying tasks for 8255. These location lines are utilized for tending to any of the four registers, I. e. three ports and a control word register as given in table underneath. †¢ if there should be an occurrence of 8086 frameworks, if the 8255 is to be interfaced with lower request information transport, the A0 and A1 pins of 8255 are associated with A1 and A2 individually. RD 0 RD 1 RD X 1 WR 1 WR 0 WR X 1 CS 0 CS 0 CS 1 0 A1 0 1 A1 0 1 A1 X A0 0 1 0 1 A0 0 1 0 1 A0 X Input (Read) cycle Port A to Data transport Port B to Data transport Port C to Data transport CWR to Data transport Output (Write) cycle Data transport to Port A Data transport to Port B Data transport to Port C Data transport to CWR Function Data transport tristated Data transport tristated Control Word Register PIO 8255. †¢ D0-D7 : These are the information transport lines those convey information or control word to/from the chip. †¢ RESET : A rationale high on this line clears the control word register of 8255. All ports are set as information ports as a matter of course after reset. Square Diagram of 8255 (Architecture) ( cont.. ) †¢ 1. 2. 3. 4. †¢ It has a 40 pins of 4 gatherings. Information transport support Read Write control rationale Group An and Group B controls Port A, B and C Data transport cradle: This is a tristate bidirectional cushion used to interface the 8255 to framework databus. Information is transmitted or gotten by the cradle on execution of info or yield guidance by the CPU. Control word and status data are additionally moved through this unit. †¢ Block Diagram of 8255 (Architecture) ( cont.. ) Peruse/Write control rationale: This unit acknowledges control signals ( RD, WR ) and furthermore contributions from address transport and issues orders to singular gathering of control squares ( Group A, Group B). †¢ It has the accompanying pins. a) CS Chipselect : A low on this PIN empowers the correspondence among CPU and 8255. b) RD (Read) A low on this pin empowers the CPU to peruse the information in the ports or the status word through information transport cushion. †¢ Block Diagram of 8255 (Architecture) ( cont.. ) WR ( Write ) : A low on this pin, the CPU can compose information on to the ports or on to the control register through the information transport support. ) RESET: A high on this pin clears the control register and all ports are set to the information mode e) A0 and A1 ( Address pins ): These pins related to RD and WR pins control the determination of one of the 3 ports. †¢ Group An and Group B controls : These square get control from the CPU and iss ues orders to their separate ports. c) Block Diagram of 8255 (Architecture) ( cont.. ) †¢ Group A PA and PCU ( PC7 - PC4) †¢ Group B PCL ( PC3 PC0) †¢ Control word register must be composed into no read activity of the CW register is permitted. a) Port A: This has a 8 piece hooked/cradled O/P and 8 piece input lock. It very well may be customized in 3 modes mode 0, mode 1, mode 2. b) Port B: This has a 8 piece hooked/cradled O/P and 8 piece input lock. It very well may be customized in mode 0, mode1. Square Diagram of 8255 (Architecture). c) Port C : This has a 8 piece locked input support and 8 piece out put hooked/cushion. This port can be partitioned into two 4 piece ports and can be utilized as control signals for port An and port B. it very well may be customized in mode 0. Methods of Operation of 8255 (cont.. ) †¢ These are two fundamental methods of activity of 8255. I/O mode and Bit Set-Reset mode (BSR). †¢ In I/O mode, the 8255 ports fill in as programmable I/O ports, while in BSR mode just port C (PC0-PC7) can be utilized to set or reset its individual port bits. †¢ Under the I/O method of activity, further there are three methods of activity of 8255, in order to help various kinds of utilizations, mode 0, mode 1 and mode 2. Methods of Operation of 8255 (cont.. ) †¢ BSR Mode: In this mode any of the 8-bits of port C can be set or reset contingent upon D0 of the control word. The bit to be set or reset is chosen by bit select banners D3, D2 and D 1 of the CWR as given in table. I/O Modes : a) Mode 0 ( Basic I/O mode ): This mode is additionally called as essential information/yield mode. This mode gives straightforward information and yield abilities utilizing every one of the three ports. Information can be basically perused from and kept in touch with the information and yield ports separately, after suitable initialisation. D3 0 1 D2 0 1 0 1 D1 0 1 0 1 0 1 0 1 Selected bits of port C D0 D1 D2 D3 D4 D5 D6 D7 BSR Mode : CWR Format PA 8 2 5 PCU PCL PA6 PA7 PC4 PC7 PC0-PC3 PB PB0 PB7 8 2 5 PA PCU PCL PB PA PC PB0 PB7 All Output Port An and Port C going about as O/P. Port B going about as I/P Mode 0 Modes of Operation of 8255 (cont.. ) †¢ 1. The remarkable highlights of this mode are as recorded beneath: Two 8-piece ports ( port An and port B )and two 4-piece ports (port C upper and lower ) are accessible. The two 4-piece ports can be combinedly utilized as a third 8-piece port. Any port can be utilized as an info or yield port. Yield ports are hooked. Info ports are not hooked. A limit of four ports are accessible with the goal that general 16 I/O setup are conceivable. Every one of these modes can be chosen by programming a register interior to 8255 known as CWR. 2. 3. 4. †¢ Modes of Operation of 8255 (cont.. †¢ The control word register has two organizations. The principal group is legitimate for I/O methods of activity, I. e. modes 0, mode 1 and mode 2 while the subsequent arrangement is legitimate for bit set/reset (BSR) method of activity. These organizations are appeared in following fig. D7 1 D6 X D5 X D4 X D3 D2 D1 D0 0-Reset 0-for BSR mode Bit sel ect banners D3, D2, D1 are from 000 to 111 for bits PC0 TO PC71-Set I/O Mode Control Word Register Format and BSR Mode Control Word Register Format PA3 PA2 PA1 PA0 RD CS GND A1 A0 PC7 PC6 PC5 PC4 PC0 PC1 PC2 PC3 PB0 PB1 PB2 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 0 39 38 37 36 35 34 33 32 31 30 29 28 27 26 25 24 23 22 21 PA4 PA5 PA6 PA7 WR Reset D0 D1 D2 D3 D4 D5 D6 D7 Vcc PB7 PB6 PB5 PB4 PB3 8255A Pin Configuration = D0-D7 CS RESET 8255A A0 A1 RD PA0-PA7 PC4-PC7 PC0-PC3 PB0-PB7 Vcc WR GND Signals of 8255 3 Group A control 1 D0-D7 Data transport Buffer 8 piece int information transport 4 Group A Port A(8) PA0-PA7 Group A Port C upper(4) Group B Port C Lower(4) PC7-PC4 PC0-PC3 2 RD WR A0 A1 RESET CS Block Diagram of 8255 READ/WRITE Control Logic Group B control PB7-PB0 Group B Port B(8) D7 D6 D5 Mode for Port A D4 PA D3 PC U D2 Mode for PB D1 PB D0 PC L Mode Set banner 1-dynamic 0-BSR mode Group A 1 Input PC u 0 Output 1 Input PA 0 Output 00 mode 0 Mode 01 mode 1 Select of PA 10 mode 2 Group B PCL PB Mode Select 1 Input 0 Output 1 Input 0 Output 0 mode-0 1 mode-1 Control Word Format of 8255 Modes of Operation of 8255 (cont.. ) b) Mode 1: ( Strobed input/yield mode ) In this mode the handshaki

International Financial System Essay

There are a few suspicions that the United States faces distinctive monetary â€Å"reality† than the remainder of the world. The discourse given by Governor R. S. Kroszner given on September 1, 2008 is about the United States in the International Financial System. He contended â€Å"against the decoupling hypothesis† and discussed the â€Å"two astounds in the worldwide money related accounts† of the United States. The circumstance with the lodging stoppage in the United States in the late spring of 2007 influenced additionally European currency markets. It got more diligently to sell the houses at their unique costs. â€Å"Then unrest rose in monetary frameworks around the globe in the pre-fall of 2007. † The home loans taken in the United States were supported with another credits like vehicle advances or understudy advances and afterward reinvested once more. A great deal of remote financial specialists purchased those protections that made challenges in currency advertises in Europe. Toward the start of 2008, the money related framework in the United States debilitated the development of GDP and influenced many developing markets economies, lessening their development and possibilities for development. Securities exchange declined forcefully. The food and vitality costs expanded, and it made a worry of expansion. At the end of the day, Governor needs to show that there is an association between economies of various nations. Apparently a stun of one nation is influencing the economy of numerous others. As per him, â€Å"the worldwide economy remains firmly associated by both exchange and money related linkages. † He summarized in short that â€Å"one country’s imports are another’s sends out. † The shortcoming in one economy influences the interest for the imported items that are the improvement for the economy of the other nation which trades these items. Money related record which comprises of buys and deals of benefits is a significant record. â€Å"Global Financial linkages incorporate the net global venture positions as well as the measures of gross cross-fringe cases and liabilities positions. † There are gigantic speculations made by US occupants and by outsiders. As indicated by Kroszner, â€Å"US liabilities to outsiders totaled more than $20 trillion, surpassing $140 percent of US GDP. US asserts on outsiders totaled $17. 5 trillion, approximately 130 percent of US GDP. † This insights delighted by the FED stuff, demonstrates that there is a money related linkage between the nations around the globe. Accordingly, â€Å"more than two-third of U. S. liabilities are as obligation instruments, while half of U. S. claims are in value protections and direct speculation. † as it were, outside speculators find alluring U. S. markets as a result of numerous variables like the Rule of Law, social and political solidness, the regard for private property, the uniform business code with the court framework that can assist with settling debates, the dependable open market, the wellbeing and adequacy of banking framework, lastly the straightforwardness in evaluating of protections. The following purpose of the Governor’s discourse is around two riddles. There is a presumption that the United States has the obscure approaches to have the more significant yields on its speculations. The U. S. occupants have pay of $90 billions more than the outside financial specialists on their interests in the United States. As indicated by the representative, â€Å"the answer lies in the profits, arrangement, and size of U. S. cases and liabilities. The arrival got on U. S. direct speculation asserts on the remainder of the world is a lot bigger than paid by U. S. on its immediate speculation liabilities to the remainder of the world or some other resources. † to put it plainly, direct venture seems, by all accounts, to be a more noteworthy portion of U. S. claims than it is of U. S. liabilities. Also, the United States isn't the main nation that has a positive net venture pay. Joined Kingdom has additionally a bigger contrast in the pace of profit for direct speculation cases and liabilities contrasting with different nations. This reality demonstrates that the U. S. occupants designate their speculations with a more serious hazard premium and make progressively physical interests in different nations. Kroszner recommended that distinction of $90 billion can be mostly clarified likewise by good assessment laws that â€Å"reduce their general duty burden† on their immediate interests in different nations. Another riddle was about the U. S. capacity to get on preferred footing over different nations do so as to back their ‘external shortfall. † The United States has enormous record deficiencies over $3. 8 trillion. To fund the deficiency U. S. necessities to get abroad. As indicated by the senator, â€Å"U. S. net liabilities expanded by just $600 billion, which is $3. 2 trillion not exactly the cumulated current record shortages. About $2. 4 trillion of this sum is a result of valuation changes (capital additions) preferring us claims. † The modifications continually happen in light of the adjustments in resource costs and the U. S. cash which is viewed as the significant mode of trade available, about 66%. Other than the way that the United States has the shortfall since 1980s, the outsiders are as yet ready to put resources into U. S. showcase. They can think that its progressively appealing if the United States has the higher genuine intrigue. They watch such relative realities like the genuine manageable financial development, the relative swelling rates, and Purchasing Power Parity over the long haul trade rates. They may likewise decide to put resources into specific protections on account of individual inclinations and tastes. Every one of these realities impact their dynamic to put resources into the U. S. showcase, yet the way to determine the subsequent riddle lies in contrasts in portfolio returns, structure, and size. â€Å"Most U. S. liabilities are obligation protections, which acknowledge little capital increases, while an enormous portion of U. S. guarantees on the remainder of the world are value protections, which acknowledge a lot bigger capital additions. † as it were, the U. S. occupants are facing more challenge when put resources into the new developed markets while the remote speculators settle on safe choices to put resources into the U. S. protections with lower hazard and lower return like U. S. bond and bills. In light of worldwide exchanging and monetary linkages, all the nations are limited together.

Compare And Contrast The Histopathology Of Breast Adenocarcinoma And

Compare And Contrast The Histopathology Of Breast Adenocarcinoma And Compare And Contrast The Histopathology Of Breast Adenocarcinoma And Lung Squamous Cell Carcinoma â€" Essay Example > AbstractThe adenocarcinoma of the breast and squamous cell carcinoma (SCC) of the lung are the leading causes of cancer-related mortalities in women and men respectively. An investigation of peer reviewed articles with content on adenocarcinoma of the breast and SCC of the lung was conducted. The aim was to compare and contrast the histopathology of the two cancer types. Findings show that adenocarcinoma of the breast relates to cancer cells originating from the epithelium lining of either the ducts, or lobules of the mammary gland. On the other hand, SCC of the lung entails cancer cells originating centrally in larger airways, specifically the bronchi. Microscopic and histological features, as well as immunomarkers, assist to diagnose and differentiate the various cancer types. For both the adenocarcinoma of the breast and the squamous cell of the lung, detection, diagnosis and risk factors, are explained, laboratory specimens described, and the treatment options given. Introduct ionAdenocarcinoma of the breast and squamous cell carcinoma of the lung are significant in regards to their high prevalence, mortality rates, and disease burden relative to other cancer diseases (Dara et al. 2012; Makki 2015). Despite both being cancers, breast adenocarcinoma and SCC of the lung have varying histopathological and immunochemical features that determine their diagnosis and treatment. Case study of adenocarcinoma of the breasta. Significance of adenocarcinoma of the breastAdenocarcinoma of the breast presents one of the highest cancer incidences, and mortality rates worldwide (Makki 2015). Also, it is the commonest type of invasive carcinoma among the female population (Makki 2015). b. Detection, diagnosis and risk factors for adenocarcinoma of the breastAdenocarcinoma of the breast is detected by mammography, genetic screening, ultrasound, magnetic resonance imaging, ductogram, and, clinical and self breast examination that check for lumps, uncharacteristic breast ap pearance, and abnormal ductal discharges, (Sarica et al. 2013). A biopsy is done by taking a sample of tissue from an area of abnormality. The sample biopsied can be fluid with very tiny cells, removed through fine needle aspiration (Radhakrishna et al. 2013). Sections of the tumor are removed by core biopsy, while an entire tumor is removed by excisional biopsy (Radhakrishna et al. 2013). Primary risk factors for breast cancer are being female, old, and having a family history of breast cancer (Yoshimoto et al. 2011). Other risks include exposure to radiation, sensitivity to estrogen and progesterone, and modifiable behaviors like smoking, drinking, unhealthy foods, and sedentary lifestyle, increases breast adenocarcinoma likelihood (Yoshimoto et al. 2011). c. Types of specimens received in the laboratory for diagnosing adenocarcinoma of the breastLaboratory specimens are sampled from palpable mass, nipple discharge and lesions; hence they include lobule excisions, nipple duct ex cision, total mastectomy, and lymph node specimens, including sentinel node and axillary dissections (Sarica et al. 2013). d. Laboratory treatment of different specimen typesFor excision specimens, a gross examination is done, where size, shape and arrangement of cells are noted. The tumor is bisected into thin slices and fixated on sufficient amount of 10% neutral buffered formalin (NBF) for processing (Howat Wilson 2014). For fluid specimens, the aspirates are spread on cassettes, fixed in a paraffin block. A microtome is used to thinly dissect the embedded tissue, and slices are placed on glass slides, and stained for microscopic examination (Radhakrishna et al. 2013).

Love in L.A. by Dagoberto Gilb - 801 Words

Stereotypes are part of everyday life. Stereotyping is part of our society; it wouldn’t be our society with typical stereotyping. Stereotypes have an enormous impact on how we feel and see things. In Gilb’s point of view he is stereotyping the life of the typical Mexican American lifestyle. In all four stories he has a stereotype or he is stereotyping the life style of a family, man or woman. I believe that Gilb wants to make his point through, â€Å"there is more to life† than just the regular stereotyping the Mexican American life style. I believe he wants to get his point across through stereotyping and using it as an example that there are many ways of life and that there are many ways of living. In the story â€Å"Love in L.A.,† throughout the entire story the reader is able to understand and identify gender roles, associations and stereotyped characterization throughout the conversation between the characters, the thoughts of characters, and how Dagoberto Gilb wants us to put our own ideas of the male and female stereotypes. Gender roles are first shown when Jake, one of the main characters, is giving a brilliant sketch of a car he’d rather be driving and have freedom than actually working and living a steady good life. From the description of the car we can see that he is interested in features that would attract and impress any woman, and these same features are not particularly well-matched to him, â€Å"the fact was that he’d probably have to change his whole style† (275). 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The short story entitled â€Å"Love in L.A.,† by Dagoberto Gilb, shows how one can see many reasons in seeing irony and even satire by the story’s title and how all is stories combine in someway. Dagoberto Gilb’sRead MoreEssay 1 Dagoberto Gilb973 Words   |  4 PagesNwagbologu February 3, 2014 English 1102-402 Analytic Writing White Lies in L.A. Dagoberto Gilb’s short story, deceiving titled â€Å"Love in L.A.†, paints a portrait of a hilarious event involving a minor car accident on the jam-packed Los Angeles freeway. When first reading the title, you automatically start making assumptions that this story has something to do with how a couple finds â€Å"Love in L.A.†. This story has nothing to do with love, in fact it has nothing to do with a minor car accident; it has moreRead MoreMale And Female Relationships : The Gilb s Love And The Love Of My Life2599 Words   |  11 Pagesdependent the female is on the male in her life, may cause her to not be able to think for herself. 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A Interview On The Interview Process - 2841 Words

The interview process provoked thoughts about what technologies, if any, were being used in the tow industry. When the question was asked about what was being used at his shop; Mike expressed that technology use was at a minimum. As mentioned in the above questions, cell phones are how Mike operates. He did say that in the past he gave GPS a try but it was never incorporated into everyday use. As the technology discussion progressed it became clear that Mike operated solely from memory and 20 plus years of experience. His feelings toward technology were quite obvious but we felt it would be in Mike’s best interest to research the possibilities. Our main purpose for this project is to take an honest look at a problem and provide a realistic option for possible consideration. We are not out to persuade Mike into buying the latest and greatest technology but we do feel the use of technology, if implemented correctly, could provide tremendous value to his business. The pro blem was going to be getting Mike to put his views toward technology aside for the sake of the experience. Especially considering the fact he is putting his faith in a couple of graduate students with absolutely no experience in the tow industry. 3.2 Industry Technology The rate at which technology changes makes it difficult to comprehend just how far it has actually come the last 20 years. Not long ago requesting tow assistance involved a call made from a payphone to a dispatcher who radioed the nextShow MoreRelatedInterview On The Interview Process872 Words   |  4 Pagesfor an interview. A job interview is never meant to scare the applicant away, but it is meant to create new futures and open doors giving them new and endless possibilities. It takes a lot of work to be fully prepared for your job interview; you need the right attire, make-up, and knowledge. As you’re driving to the interview you’re probably nervous, anxious, or wondering what questions will be asked by your future boss. The three main stages in the interview process are accepting an interview, gettingRead MoreA Interview For A Job Interview Process902 Words   |  4 Pagesbelt, chances are, you gone through the interview process. For those new to the workforce , job interviews may seem like a dubious form of torture that one needs to endure in order to get money to pay down student loans. Truth is, interviews are part of the job hunt and really are nothing to be afraid of. The key is preparing for the interview. In fact, there is a method to doing well in a job interview process. Here are a few tips to owning the interview and landing the gig. Be on time There sRead MoreINTERVIEW PROCESS1875 Words   |  8 Pagesskills - even patience. Personal qualities -shift working, unsocial hours, and the ability to be flexible. 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I choseRead MoreInterview Is The Most Nerve Wracking Part Of The Interview Process946 Words   |  4 PagesThe interview is the most nerve-wracking part of the interview process. In the sales industry, it’s also filled with abstract and non-abstract questions that can put your skills under a lot of pressure. The help calm down the nerves, below are some of the most common sales interview questions, what they mean and tips on how to best answer them. Tell me about yourself? What’s tested? The above question tends to be the first thing interviewers ask. The aim is to find out more about your specific

Night Creature Crescent Moon Chapter 25 Free Essays

Deciding to confront Adam Ruelle and actually finding him were two different things. He wasn’t conveniently waiting for me in the living room of my rented abode. Of course, as previously noted, it was daytime. We will write a custom essay sample on Night Creature: Crescent Moon Chapter 25 or any similar topic only for you Order Now I headed into the swamp, reversing the map he’d once drawn to lead me from shack to mansion. He wasn’t there, either. Where did he go when the sun shone? I was tempted to use his shower. Never had gotten to check out Cassandra’s. But the idea of Adam arriving while I was naked and streaming wet stopped me, despite the grimy-grainy feeling of my skin and hair. How could I confront him with any sort of bravado fresh from a shower? I couldn’t. So I wandered around his three-room shack, knife in hand, as I searched for clues. They weren’t any more available than he was. Food, soap, clothes – the essentials – but there wasn’t a single scrap of the paraphernalia of daily life. No books. No papers. No bills, no checks, no MasterCard. If he lived here, where was his stuff? The more I looked around, the more annoyed I became. There had to be something that would mark this as Adam Ruelle’s place. Though I knew it was wrong, I went through everything. Every drawer, every shelf, every closet, even the medicine cabinet. I found nothing out of the ordinary. Not even a stray doggie biscuit or a bill from the local veterinarian. I lost track of time, or maybe the sun faded more quickly in the swamp, because when I pulled my head from under the sink, dusk had descended. Outside, a long, low howl began in the distance. Just one. But one was enough to make me want to run all the way home. ‘ To Boston. â€Å"Wuss,† I muttered. â€Å"You promised Simon you’d prove him right, but the first time you actually have a chance to discover something out of this world, you want to run home to Mommy.† As if Katherine O’ Malley would ever answer to such a crass monicker as Mommy. I’d been instructed to call her Kate the instant I’d grown a half an inch taller than her. Being me, I’d continued to refer to her as Ma whenever the opportunity arose. I crept to the front window and peered at the steadily falling night The cypress trees blotted out the last of the sun. The sky was both bright blue and bloodred – stunning and scary in one. Just like Adam. My fingers curled around the knife. Staring at it, I frowned. I couldn’t kill him. I needed him alive. Which might be tough. â€Å"Maybe I should – â€Å" â€Å"What?† My head went up. He was already inside the room. Fully clothed in loose dark pants, boots, and a black T-shirt, so at least I didn’t have to deal with the mind-numbing sight of too much bare, bronzed skin. What I’d been going to say was wait for the cage and the tranquilizer gun. Glad I hadn’t mentioned those out loud. â€Å"Go,† I finished on a whisper. His lips turned up just a little. â€Å"Stay instead, cher.† He was so damn gorgeous, he couldn’t be human. I slid the hand that held the knife behind my thigh as he crossed the room. I let him get close, put his arm around my waist, press that great body and beautiful mouth against mine. We even did the tongue tango for several seconds. Hey, if I had to kill him, I should at least make sure he died happy. I yanked off his shirt. Then, while he was nuzzling my neck and stroking my breasts, growing hard against my stomach, making me almost forget one little problem, I brought the knife up fast I couldn’t stab him. I didn’t have it in me. Instead, I pressed the silver against his skin. He shoved me away with a hiss, and my heart seemed to stop. I stared at his arm, expecting smoke, finding none. Hell, I was going to have to try again. I tightened my grip, and he kicked my hand. I didn’t even see it coming. The knife flew. He grabbed my wrist and twisted it behind my back. â€Å"What de hell?† he growled. â€Å"You crazy?† He tugged a little tighter, and agony shot through my shoulder. â€Å"Are you the loup-garou?† I blurted. He released me so fast, I fell to my knees, peering at him through the tangle of my hair. He stared back with no expression whatsoever. â€Å"I am not,† he said. â€Å"I’m supposed to take your word for it?† â€Å"You asked. I answered.† â€Å"The knife was silver. You flinched.† â€Å"It was a knife, Diana. You think I’d let you stick me and see if I exploded?† My eyes narrowed. â€Å"How did you know silver makes a werewolf explode?† He swore in French, then stalked to where the knife had fallen, picked it up, and pressed the blade against his bare chest Nothing happened. With a practiced movement, he flipped the thing into the air, caught the sharp end, and offered me the handle. Climbing to my feet, I took the weapon but set it on a table. â€Å"Everyone knows silver and werewolves do not mix,† he said. â€Å"Everyone?† â€Å"Everyone around here.† I fidgeted, uncertain what to do or say next. â€Å"You have more questions. Ask.† â€Å"Is your family cursed?† He shrugged. â€Å"Some say we are.† â€Å"Was your ancestor cursed to run as a wolf under the crescent moon?† Adam’s blue eyes, the eyes of the wolf in my dream, my premonition, my harsh parting from reality, met mine. â€Å"No,† he answered. I tried to determine if he was telling me the truth, but I couldn’t I might have shared more with this man than I’d shared with any other except my husband, but I didn’t know him. I couldn’t trust him. â€Å"Ruelle means famous wolf,† I blurted. â€Å"Just like Diana means moon goddess.† He tilted his head, and his hair slid across one eye. â€Å"Maybe I should wonder about you and de silver, hmm?† He picked up the knife, and a nicker of fear raced through me. Why hi hell had I put the thing down? â€Å"Come here.† He beckoned with the blade. I shook my head and backed away. â€Å"Never run, cher. Wolves like to chase.† â€Å"This isn’t funny, Adam.† He wasn’t laughing. Neither was I. But we were both breaming pretty hard. A lot of eye contact. Stalk. Retreat My shoulders hit the wall. His lips lifted just a little. I wasn’t sure if I was scared spitless or aroused beyond redemption. Maybe both. He stepped in close, crowding me with his body, bumping me with his erection. I couldn’t move. Did I want to? For an instant I struggled, but that only made us fit together even better. I was more rubbing than fighting against him. When I stilled, so did he. â€Å"Don’t† I whispered. His gaze on my breasts, which strained against the tank top I’d worn to offset the heat he lifted his eyes to mine as he lowered the knife to the neck of the shirt. With one deft movement he split the material. The cotton fell away, hanging uselessly from my shoulders as damp ah* trickled across my chest. My nipples puckered inside my plain white bra. â€Å"Don’t what?† he murmured, pressing the cool silver blade to my heated skin. â€Å"Stop.† â€Å"Is it don’t?† He lifted the knife, careful not to nick me, and caught the tip in the wisp of material holding the two A cups together. â€Å"Or is it stop?† He was very good with the weapon. He’d no doubt had secret commando training, though I doubted he’d ever used a knife in quite this way. Then again, maybe he had. Maybe he did this all the time, with all the girls. I gave a mental wince at the thought of other women, which was foolish. This was about sex, not love, and that was how we both wanted it. I stared into his face, and I saw nothing but a man who desired me as much as I desired him. My suspicions proved groundless, my accusations now seemed foolish. â€Å"Don’t stop,† I said. He flicked the knife and my bra snapped open. If I’d had any breasts to speak of, they’d have whapped him in the chest As it was, they slid along his bare skin, the sensation better than an ice-cream cone in the middle of July. Both relief and desire, sweetness and sin. I wrapped my fingers in his hair tight enough to make him grunt as I tugged his mouth to mine. And the knife clattered to the floor. How to cite Night Creature: Crescent Moon Chapter 25, Essay examples

The Analysis of Wal

Wal-Mart is one of the largest multinational retailing corporations operating in North America and globally. The company was founded by Sam Walton in 1962. Today, the company’s headquarters are located in Bentonville, Arkansas. The corporation developed from a small chain of stores in Arkansas, and now Wal-Mart operates more than 7,000 stores which are located round the world (Ingram, Yue, and Rao 55; â€Å"Walmart†).Advertising We will write a custom case study sample on The Analysis of Wal-Mart’s Retailing Strategy specifically for you for only $16.05 $11/page Learn More Wal-Mart’s operations are organized in a specific way to cover the needs of such divisions as the US stores, Wal-Mart Sam’s Club, and international stores located globally (â€Å"Walmart†). Wal-Mart stores propose a variety of food products, drugs, and general goods. To analyze the corporation’s retailing strategy and to state the perspe ctives for the corporation’s future development, it is necessary to focus on examining the Wal-Mart strategy’s strengths, weaknesses, threats, and opportunities. The Analysis of the Industry and Wal-Mart’s Strategy The retailing industry in the United States is highly competitive, and Wal-Mart has to compete with such rivals as Kmart, Target, Meijer, and Safeway directly. The most challenging competition is observed in the sphere of general retailing where supermarkets compete in proposing a range of goods, stating low prices, and developing discounting strategies for customers. However, Wal-Mart also competes with Costco in the sphere of warehouse club activities (Pradhan 567). To compete within the industry effectively, Wal-Mart developed a successful retailing strategy which should be discussed with references to the concepts of target market and retail positioning (Levy and Weitz 110). Wal-Mart’s target customers are diverse in their needs and interes ts that is why the company orients to satisfy the demands of the different population’s categories, including women, elder persons, and children. Wal-Mart’s retail positioning depends on the ways of how the company can be differentiated from the other retailers within the industry. Wal-Mart chooses to attract different customers while proposing them a variety of products and innovative approaches to researching and analyzing their preferences (â€Å"Walmart†). To provide customers with the products which are interesting for them while following the low-cost strategy, Wal-Mart also develops the strong relations with suppliers, and these relations are beneficial for both the retailer and customers. This approach should be discussed with references to the company’s retailing mix which includes the focus on product, price, place, and promotion. Wal-Mart establishes strong relations with suppliers to provide customers with a variety of products satisfying thei r demands and meeting their local preferences.Advertising Looking for case study on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More The great assortment in Wal-Mart stores provides customers with the opportunity to make the right choice. Moreover, Wal-Mart pricing policies are based on the principle of low-cost retailing, and stores propose different discounts daily and weekly to cover all the groups of customers. It is important to note that Wal-Mart stores are located not only in the US metropolitans but also in small towns in the country’s states. In addition, the retailer focuses on addressing the customers’ needs that is why Wal-Mart stores located globally are developed to respond to the local expectations (Ingram, Yue, and Rao 60; â€Å"Walmart†). The company’s promotion strategy is based on declaring the principle of proposing better products for lower costs, and it is modified regardin g the needs of the local public globally. Wal-Mart Strategy’s Strengths and Weaknesses Wal-Mart remains to be one of the most successful multinational corporations in the sphere of retailing because of a range of strengths associated with the company’s strategy. The first strength is the effective pricing policy. The company is the price leader within the industry because of proposing lower prices basing on the cost-effective relations with suppliers. The next strength is the focus on the wide assortment proposed to customers. Selling a range of products which customers need, Wal-Mart stores address all the customers’ daily demands. Furthermore, concentrating on using technologies to collect the data about the customers’ needs, Wal-Mart develops the most effective distribution and delivery systems (Pradhan 567). In addition, Wal-Mart opens stores in many cities in the USA and in many foreign countries, and the company operates as one of the largest retail ers in the world while developing the brand image and customers’ loyalty (â€Å"Walmart†). Wal-Mart responds to the modern trends and uses social media and mobile technologies to meet the customers’ interests and to develop the work with customers’ orders. However, there are also weaknesses in the retailer’s strategy which are the focus on traditions rather than on changes; the lack of the effective differentiation strategy to compete within the industry; and the focus on monopolistic strategy to develop the business within the industry. Having become the largest and most recognizable retailer within the industry, Wal-Mart concentrates on supporting the image rather than on expanding the areas for meeting the customers’ interests (Pradhan 568). Opportunities for Wal-Mart’s Further Progress The opportunities for Wal-Mart’s further successful competition within the market depend on the effective use of the strengths related to th e corporation’s strategy. Operating internationally, Wal-Mart can focus on the further expansion of the corporation’s presence in the global market. Moreover, focusing on the use of technologies and innovation, the company can also pay more attention to the opportunities of online retailing.Advertising We will write a custom case study sample on The Analysis of Wal-Mart’s Retailing Strategy specifically for you for only $16.05 $11/page Learn More Today, the company uses different mobile apps and develops strategies to operate in the sphere widely (â€Å"Walmart†). Thus, the focus on online retailing and using digital strategies is a good opportunity for a company to attract more customers. In spite of the fact that Wal-Mart as the retailer is attractive for customers during the decades, more attention should be paid to improvement the retailer’s brand image because it is necessary to focus on new approaches to formulat ing the company’s mission and vision to reflect the customers’ values. The Threats Challenging for Wal-Mart Although Wal-Mart employs more than two millions of people globally and its revenues are more than $450 billion, there are several threats which the company can face within the industry because of the increasing competition among the rivals (Pradhan 569). Wal-Mart management strategies and policies do not attract employees, and these strategies are often discussed as discriminating in terms of payments and conditions. Negative feedbacks related to the company’s policies regarding Wal-Mart employees also influence the customers’ attitude to the retailer, and they can be discussed as challenging for the brand image and customers’ loyalty. As a result, more attention should be paid to improving the company’s corporate strategies to affect the corporation’s development and public’s visions positively (â€Å"Walmart†). The other threats are associated with retailer’s international operations. In spite of the fact that Wal-Mart proposes a wide range of products for customers globally, local competitors can also become a threat to the retailer’s activities because of their focus on responding to the market latest tendencies. More attention should be paid to the strategies followed by Wal-Mart stores globally. Wal-Mart’s Performance, Position within the Market, and Prospects for the Future The effectiveness of the retailer’s performance depends on many factors which include the retailing strategy and the positive image as the employer (Levy and Weitz 24). If Wal-Mart’s retailing strategy focused on the customers’ needs and brand image is rather effective to increase the retailer’s competitive advantage, the company’s image as the employer is not effective to contribute to the customer’s loyalty because of the ineffective management strate gies and policies. Nevertheless, Wal-Mart aims to follow the strategy of the sustainable development to respond to the communities’ needs globally (â€Å"Walmart†). High levels of sales support the idea that Wal-Mart’s performance is based on the effective fundaments, and the chosen retailing strategy to meet the local customers’ needs globally contributes to the retailer’s strong position within the market.Advertising Looking for case study on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More That is why, the prospects for the future of Wal-Mart stores can be discussed as rather positive because of the customers’ recognition of the brand and Wal-Mart’s effective operation of the retailing mix. To provide strong financial returns in the future, it is necessary for the company to focus more on expanding the international segment and on improving the relations with suppliers in the United States and round the world. These actions are necessary to expand operations and to increase revenues because it is the way to increase advantage in the situation of the new rivals’ entry. Being one of the largest multinational retailing corporations in the world, Wal-Mart focuses on responding to the interests of all the customers in the United States and globally. The company’s strategy is rather effective to contribute to the future development of the retailer because Wal-Mart develops its leadership cost strategy, expands the assortment of products, and focu ses on opening more stores meeting the demands of the local customers. Works Cited Ingram, Paul, Lori Qingyuan Yue, and Hayagreeva Rao. â€Å"Trouble in Store: Probes, Protests, and Store Openings by Wal-Mart, 1998–2007†. American Journal of Sociology 116.1 (2010): 53–92. Print. Levy, Michael, and Barton Weitz. Retailing Management. USA: McGraw-Hill Education, 2011. Print. Pradhan, Swapna. Retailing Management: Text and Cases. USA: Tata McGraw-Hill Education, 2009. Print. Walmart. 2014. Web. https://www.walmart.com/. This case study on The Analysis of Wal-Mart’s Retailing Strategy was written and submitted by user Sara L. to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. 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